Gentoo penguins launching into Antarctic waters — M/V Legend Expedition 2025
Stein Studios
Production Proposal · Job SS26-0911

Pamella Roland — Spring 2027 Collection

A New Home  ·  New York City  ·  September 11, 2026
M/V Legend · Antarctica
Film 8–10 minutes Teaser 45 seconds Social cut-down Shoot days 4 Delivery September 30
"The story of the new showroom, the collection,
and the Norway expedition that inspired it."

After eighteen years, Pamella Roland has a new home. This film opens its doors — the new showroom, the collection coming to life inside it, and the spirit of the Norway voyage woven through — told in the same style as last season's film, with a full month of story instead of six days.

The story is designed before a single frame is shot.

Wed · July 22

Full Production Call

Pamella, Brandon, the production team, Eyesight, and Stein. Vision, space, and story alignment.

July 23 – August 22

Pre-Production

Story architecture and treatment, interview themes, Norway material review and selects, show-day camera plan, crew, and call sheets.

August 25 / 26 / 27

The Showroom Day — with Stein

Stein directs and shoots a full afternoon with Pamella at the new showroom. Hair and makeup in the morning, then the walk through the new space, the collection conversation, and the Norway story in her words. The heart of the film.

By September 2

Story Lock

Story, shot plan, and show-day direction locked and approved before Stein departs — with scheduled video check-ins throughout.

September 8 – 10

Fittings Week

Two shoot days. The camera team covers final fittings, castings, and the atelier finishing the last looks — shot to the approved plan.

Thu · September 11

Show Day

Three cameras, full day — backstage preparation, the final lineup, the runway, front-of-house arrivals, and the moments after the last look.

September 12 – 30

Post-Production & Delivery

The 45-second teaser within days of the show. A graded look-frame approved by Pamella before the full film is built. Final delivery September 30.

Produced by Stein Productions LLC · estimate valid 30 days

Production
Pre-Production & WrapCoordination, call sheets, clearances · incl. fringes3,000.00
Shooting LaborShowroom day B-camera · fittings coverage, two days · show-day camera team, three local operators · incl. fringes8,437.50
Location & TravelDirector airfare and hotel, ground transportation, crew per diems3,050.00
MediaOn-set hard drives, 4 × $650 · redundant on-set media management2,600.00
Director's FeesStory architecture and treatment · showroom day direction with Pamella · edit supervision through final delivery12,500.00
Post-ProductionBrand film editorial · 45-second teaser · social cut-down · cinematic color grade · sound design and mix · licensed music · two revision rounds21,400.00
Sub-Total Direct Costs50,987.50
Production Fee (20%)10,197.50
Production Insurance2,039.50
Production Grand Total63,224.50
Licensing
Content License — Perpetual · Worldwide · All Media & PlatformsUnlimited commercial right to promote and distribute the final deliverables on any platform, in any territory, in perpetuity — owned channels, press, events, paid media, and advertising25,000.00
Alternative License Term — Three (3) Years, Worldwide, All MediaAvailable in place of the perpetual license · renewal at then-current rates12,500.00
Grand Total — with Perpetual License$88,224.50

The license is the asset. The perpetual grant carries unlimited commercial use — every platform, every territory, forever, including paid media and advertising. Underlying footage, camera originals, and project files remain the property of Stein Productions LLC.

"The last show was one of my favorites."
Download the Proposal PDF